Current Trends in Practice Marketing
By the WDS Practice Advisory Committee From Dr. Una Miniter: - Start with referring docs: Meet one-on-one, as a group meal, or give a brief derm lecture with primary care physicians in your area to facilitate referrals. - Develop (likely with a web designer) a professional, beautiful, easy to navigate website, and mobile-friendly website. - Include patient testimonials on your website. The Women’s Dermatologic Society (WDS) Practice Advisory Committee supports Dermatologists at any stage of their career looking to manage or start their own practice by offering resources on navigating the practice environment. Visit the WDS blog for more tips and advice. Download a PDF Version